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Sustainable travel the new focus on Earth Day 2022


Sustainable travel is fast-becoming a buzzword, in fact with Earth Day 2022 falling on Friday 22nd April, reports reveal 73% of Australian travellers say sustainable travel has taken on even greater  importance during the past 12 months. 

With the news cycle becoming saturated with climate change language, 43% of Australians say they are being drawn to holidays that include greener transport means, tours that promote a cultural or community connection, and conscious timing of holidays.

According to research released this week, travellers are now seeking a holiday destination that helps reduce their impact on the environment.

More than a quarter (26%) of respondents said they’d choose a destination closer to home to reduce their carbon footprint, and a third (29%) admitted they feel ashamed to fly because of its impact on the environment.

The research, commissioned by travel site, included 30,314 responses from 32 countries across the globe. Australian area manager Melissa Ellison says the numbers show travellers are becoming mindful not just about how far they travel, but how they get there, and how they get around once they’re there.

The group now boasts more than 100,000 properties globally as being recognised for their sustainability efforts.

“With the undeniable impact our way of life is having on the environment, and the realities climate change is having on Australia, we are 100% committed to leading the industry in building a more mindful and responsible way of travel,” Ms Ellison said.

“We believe that travel is and should continue to be, a powerful source of change, bringing enhanced cultural understanding, socio-economic opportunities for all communities and the ability to rejuvenate and protect our planet long term.”

Ms Ellison’s words align with Earth Day ethos.

Earth Day is focused on accelerating solutions to combat the planet’s greatest threat, climate change, and to activate everyone to get involved.

The Earth Day 2022 theme is Invest In Our Planet. 

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