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Big honour for Newcastle’s latest Freeman of the City

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Surrounded by family, friends and a lifetime of supporters, Newcastle charity icon Big John Young has been awarded one of the city’s highest honours.

Named Freeman of the City, the accolade recognises almost 50 years of selflessness, with him best known as the driving force behind the Bikers for Kids Newcastle Toy Run.

What began as a small ride with just 30 participants in 1978 has grown into one of the Hunter’s most recognisable charity events.

It drew more than 13,000 riders in 2025, while delivering thousands of toys to children across the region each year.

Speaking at the ceremony on Tuesday 14 April, it was his daughter, Tracey Brandscheid, who captured the heart of his legacy.

“As a role model, you have shown that your impact comes from consistently doing the right thing – even when you think no one is watching,” she said.

“I’m so proud to stand here today as we celebrate my father receiving the Freeman of the City award for Newcastle.

“For dad, Newcastle has never been about a place on the map.

“It’s about community and connection.

“He believes that if you belong to a community, you have the responsibility to give something back… because it’s the right thing to do.”

The words reflected a lifetime of action.

Big John, who received a Medal of the Order of Australia in 2015, said the toy run had always been about more than just motorcycles.

Newcastle’s newest Freeman, Big John Young. Photo: Olivia Arigho

“Our badge is a red heart with the words ‘Bikers for Kids’, emphasising bikers have a heart for children,” he stated.

“The Bikers for Kids Christmas Toy Run is Australia’s oldest and biggest toy run – possibly in the world.

“I’m proud to have been able to use my presence and reputation to bring the community together, raise awareness and funds for charities and, most importantly, support families and children that have needed a little extra help.”

Beyond the annual ride, his work has helped raise millions of dollars and supported organisations including The Salvation Army, John Hunter Children’s Hospital, Camp Quality and Ronald McDonald House.

As applause filled City Hall, it was clear the recognition was not just for a man, but for a movement.

“The Newcastle Toy Run is my greatest legacy,” he summed up.

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