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A silver lining for Broke at Top Tourism Town Awards


A picturesque Hunter village recently cemented its position as one of the state’s most outstanding regional destinations.

It comes after Broke secured silver at the 2024 NSW Top Tourism Town Awards.

Singleton mayor Sue Moore was on hand to collect the accolade on behalf of the community during the LGNSW Destination and Visitor Economy Conference in Wagga Wagga.

The township finished second, behind Huskisson on the South Coast, in the Tiny Tourism Town category for a population under 1,500 residents.

Eugowra, in the Central West, picked up bronze while neighbouring local region, Wollombi, was named as a finalist.

Singleton mayor Sue Moore accepts the silver NSW Top Tourism Town Award on behalf of Broke. Photo: Business NSW

Described as the “hidden gem” of the Hunter, Broke is a burgeoning food and wine hub that is bursting with history and heritage, arts and culture, and country charm.

The first-time recognition in the awards is extra sweet for the village that is celebrating its bicentenary in 2024, as the judging relied on public support.

Cr Moore thanked everyone who took the time to vote for Broke and helped to shine a spotlight on the town that is brimming with reasons to visit.

“From boutique vineyards and cellar doors, a wide variety of dining options, animal encounters, opportunities for adventure and stunning scenery, it is a truly special place and worthy of being recognised as one of NSW’s most outstanding regional destinations,” she said.

“This could not have been achieved without our passionate community backing Broke by highlighting all the reasons they love the town.

“Broke is just a two-hour drive from Sydney and only 15 minutes from Pokolbin.

“But, it is the road less travelled and all the better for it.

“In what has been a record-breaking year for visitor expenditure in NSW, and with regional destinations leading the way for day trips, this recognition will, I hope, only draw more people to experience what Broke has to offer.”

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